National Pay Per Click

Leverage our Awesome National PPC Strategies which have helped thousands of clients.

Marketing campaigns need to be planned carefully based on the target and area of influence. This is especially true for pay per click campaigns as they can be very expensive and deliver low ROI in comparison if they’re not planned well. At Lunar IT, we understand how to plan effective PPC campaigns and will make sure they reach the right target audience.

 

What is national pay per click?

National pay per click includes online paid ads that are displayed to a target audience across the country rather than just a local audience. These ads are displayed to everyone, whether they live in Arizona, New York, or California, etc. National PPC campaigns are different from local campaigns. Marketers need to use a specific combination of generic, long-tail, and national keywords to attract attention from the search engines.

 

Our marketers will research national trends, look at keywords that will have the most impact, and use expert targeting strategies to get the best results. As national PPC is a highly competitive field, they’ll also research major competitors to craft more targeted and effective campaigns.

 

What are the benefits of national pay per click campaigns?

Getting visibility in a competitive market

The national market is very competitive and it’s not easy to get attention on various platforms. National PPC levels the playing field by a considerable margin and gives everyone a chance to get some visibility.

 

Measurable

PPC is measurable so you can see how many people have seen the ads, how many have clicked, how long visitors have lingered on the landing pages, and how many have converted, etc. This information can help with future campaigns.

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    National Pay Per Click

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